All About Traffic | My Online Income

Facebook And Instagram Reels And Stories: How To Use Them In Business

June 2, 2025 Gail Lowe 4 comments

Graphic showing Facebook and Instagram Reels and Stories examples

If you’re running an online business, chances are you’ve been told to “get visible on social media” more times than you can count. But with so many features like Reels, Stories, Lives, and Posts, it’s easy to feel overwhelmed – I know I was! One of the biggest confusions we hear from entrepreneurs starting out is, “What’s the difference between Facebook and Instagram Reels and Stories – aren’t they the same thing?” Throw in TikTok and you’ve got a real mire of social media misunderstandings! The short answer is to the question is: not quite. There are similarities but there

SEO Blog Post Optimisation: A To-do List For Traffic Growth

May 21, 2025 Gail Lowe 4 comments

Image of clipboard and computer saying "SEO blog post optimisation"

If you’re aiming to grow your website and attract more visitors, having an effective SEO blog post optimisation plan is really important. I’ve made a habit of using a practical SEO blog post checklist each time I write, and it’s helped me see steady gains in site traffic. Here, I’m sharing my full process for optimising blog posts so you can get your content in front of more readers and improve your website’s visibility in the search engines. This article contains affiliate links. For more information, see our Affiliate Disclosure. Understanding Why SEO Blog Post Optimisation Makes a Difference First

Tariffs, Trade Wars And Online Income: Why Diversification Is No Longer Optional

April 15, 2025 Gail Lowe 4 comments

Tariffs, trade wars and online income – is there a link? In today’s rapidly shifting economic climate, online entrepreneurs can no longer afford to ignore global trade policy. With new tariffs, rising tensions between trading blocks, and a growing emphasis on sustainability and localisation, the online income landscape is changing almost daily. Whether you are sourcing products, building digital content, or running an affiliate-based business, the message is clear: what worked yesterday might not work tomorrow. In this article, we explore what’s happening, why it matters, and how online business owners like you can diversify and protect their income streams

The Best 6 Tips For Successful Affiliate Marketing

February 27, 2025 Gail Lowe 2 comments

Affiliate marketing is a revenue model based on how well your links perform. People can earn commissions from suppliers by promoting their products and/or services to an audience that the affiliate has built up, usually through a content blog, social media or YouTube channel. It’s not a new system – people have been taking a ‘cut’ from transactions between people for years and it is what most of our economy exists on. You buy something from one person, sell it to someone else for a higher price, and take your ‘cut’ – i.e. your profit. In affiliate marketing, the ‘cut’

Tips On How To Monetize Your Blog

February 18, 2025 Gail Lowe 2 comments

I love writing the content for my website, but at some point, all online entrepreneurs also want to learn how they can make some additional money in return for all the work they are putting in. This is only the same as the person who designs and makes clothing, wanting a return on their investment of time and effort. So monetizing a blog boils down to turning your passion or expertise into a stream of income. It’s about leveraging the content and audience you’ve built to generate revenue. Many people start blogging as a hobby or side project, helping people

Common Mistakes To Avoid In Affiliate Marketing

February 13, 2025 Gail Lowe 4 comments

Affiliate marketing is a powerful way to generate passive income and has become more popular in recent years with the increase in online shopping and internet access. There are certainly more people advertising ways to generate an online income nowadays. However, many beginners make costly mistakes that hinder their success and limit their potential income. This article lists the main common mistakes to avoid in affiliate marketing so that you can start on the right foot and learn from the mistakes of others. (Yes, we’ve all made them!) However, like anything in life, if you take the time to do

What Is A Lead Magnet And How Do I Use It In My Online Business?

January 30, 2025 Gail Lowe 6 comments

If you are starting an online business, you may have come across the term “lead magnet.” But what is a lead magnet, and how can it help you grow your business? In this guide, we will break down everything you need to know about lead magnets, including how to create one, how to use it effectively, and perhaps more importantly, list some common mistakes to avoid. This article contains affiliate links. What is a Lead Magnet? The term “lead magnet” is rooted in marketing jargon and refers to a strategy used by businesses to attract potential customers (leads) by offering

How To Build An Email List For Affiliate Marketing

January 24, 2025 Gail Lowe 2 comments

Successful affiliate marketing hinges on having a robust email list. This isn’t just about numbers; it’s about reaching the right people, those genuinely interested in the products, services and solutions that you are offering. Targeting the right audience can help ensure that your emails don’t just get opened but also acted upon. As a beginner, you may not know how to build an email list and there will be a lot of ads and apps out there to tempt you into signing up to their email collection program. But stop and do your research first so that you can get

What is Low-Hanging Fruit Keyword SEO? Beginner Questions and Answers

July 11, 2018 Gail Lowe 10 comments

What is Low-Hanging Fruit Keyword SEO? As a content marketer you will hear a lot about different ways to drive traffic to your site. It is imperative if you want to start monetising your site and reaping a monetary reward for your efforts. Some of the ways can be confusing and can take a long time to master, such as using tags, meta tags, image SEO and back links. Others are just very time-consuming for seemingly little reward, at least in the short term. One of the things that you MUST master as a content marketer however, is the use